You know the expression “Content is king”? What if there’s more to it? I had no idea what SEO even  was  a few years ago. Back then, I was freshly out of university. Whenever I thought about branching out with my digital marketing knowledge, these were some of the ways I discouraged myself: Top 3 lies I told myself ↓ I wasn’t ready yet —  let me get some more experience first; otherwise no one will see me as credible enough to work with I didn’t know how —  to do any of the technical stuff; let me spend more time learning first so I don’t waste time with mistakes I had no time to —  I was busy doing so many things at once, so there was no consolidated direction for me to even start 💡 One day, I realized that if I don’t start — from anywhere — I would very much likely end up nowhere. So I began researching, and started from my only point of reference — myself. [ Liza Summer ] What makes quality content? Among all the posts, videos, and articles I was natu...